Set Up Your Brand Once

AI Prompt Lab, Module 1 of 5. A prompt improves one email. A brand improves every email after it. With a brand selected, one sentence produces an email in your colors, fonts, voice, and legal footer.

Start with Build with AI

In My Brands, create a brand and paste your website address into Build with AI. It reads your site and fills in your colors, fonts, tone, and business context. Then correct anything it got wrong: it is a starting point, not the final word.

The Fields That Matter Most

1. Colors and fonts — used exactly as you set them. The AI never swaps in its own picks.
2. Business context — what the AI writes from when your prompt is short. Brief it like a new freelancer: what you sell, to whom, why you win, and one thing never to say.
3. Tone description — how things are said, never what. "Confident, never smug; short sentences; no exclamation points" gives the AI something to follow.
4. Visual style — how emails are built: layout, spacing, dividers, button shapes. The same prompt under two styles gives two visibly different emails. Your colors and fonts always win.
5. Campaign Companion fields — industry, target audience, and email sending platform, read by the Campaign Companion on every message.
6. Legal footer — your mailing address and unsubscribe link, set once and added to every footer.

Images, Products and Knowledge

• Brand images — your image library. The logo is picked for you on every email; other images you tick per email in KineticAI. A good description tells the AI where each image belongs, such as "dark logo, for light backgrounds, in the header".
• Products — add them by hand, import a Shopify CSV, or paste your store address to pull your catalog. Rank each product's images; the first is the main shot. The AI uses your exact names, prices, and links and never invents products.
• Brand knowledge — paste a voice guide, product pages, or your best past emails, or add a page by its address. The Campaign Companion uses it to sound like you.

The less you want to type per email, the more a brand is worth. Everything above is sent with every generation automatically; none of it needs to be in your prompt.

Try It Now

1. Create a brand from your website with Build with AI.
2. Rewrite the business context as a freelancer brief.
3. Add your mailing address and unsubscribe link, and two products.
4. In KineticAI, select the brand and generate: "Create a welcome email for new subscribers."

Next: One Sentence Is Enough | Back to AI Prompt Lab